As you may already know, Elon Musk now runs Twitter – news that has broken in recent days. This was accompanied by the dismissal of senior Twitter executives, including CEO Parag Agrawal, who put Musk in charge of the social media platform and the new “Chief Twit”.
Automakers, who use Twitter as a way to interact with fans and customers or as an advertising medium, should react. Citroën was one of those who reacted first, posting a cheeky tweet that aptly describes the situation automakers find themselves in on Twitter at the moment:
Hello to the social media platform belonging to one of our competitors.
Citroën may not have a presence in the US electric vehicle market at the moment, but in Europe the French brand is on its way to electrification under Stellantis. It should be noted that Stellantis plans to sell only electric vehicles by 2030 on the Old Continent, which should tell you that Tesla is definitely in its sights sooner rather than later.
At this point, Citroën now offers a number of electric vehicles in Europe, including the ë-C4, ë-C4 X, ë-Berlingo and of course the tiny My Ami EV. The automaker also recently introduced the Oli EV concept, which is an original truck made from recycled materials.
It’s unclear whether Musk’s takeover of Twitter will affect automaker-produced content on the platform, although he has previously announced that he will have a “content moderation board with points.” of very different points of view”.
Meanwhile, some automakers have also reacted to the move, with GM recently announcing that it has suspended its paid ads on the platform. Ford, meanwhile, said it would continue to use the platform to interact with customers, while Fisker quit Twitter altogether as soon as the Musk-Twitter fiasco first broke in April.
As you may already know, Elon Musk now runs Twitter – news that has broken in recent days. This was accompanied by the dismissal of senior Twitter executives, including CEO Parag Agrawal, who put Musk in charge of the social media platform and the new “Chief Twit”.
Automakers, who use Twitter as a way to interact with fans and customers or as an advertising medium, should react. Citroën was one of those who reacted first, posting a cheeky tweet that aptly describes the situation automakers find themselves in on Twitter at the moment:
Hello to the social media platform belonging to one of our competitors.
Citroën may not have a presence in the US electric vehicle market at the moment, but in Europe the French brand is on its way to electrification under Stellantis. It should be noted that Stellantis plans to sell only electric vehicles by 2030 on the Old Continent, which should tell you that Tesla is definitely in its sights sooner rather than later.
At this point, Citroën now offers a number of electric vehicles in Europe, including the ë-C4, ë-C4 X, ë-Berlingo and of course the tiny My Ami EV. The automaker also recently introduced the Oli EV concept, which is an original truck made from recycled materials.
It’s unclear whether Musk’s takeover of Twitter will affect automaker-produced content on the platform, although he has previously announced that he will have a “content moderation board with points.” of very different points of view”.
Meanwhile, some automakers have also reacted to the move, with GM recently announcing that it has suspended its paid ads on the platform. Ford, meanwhile, said it would continue to use the platform to interact with customers, while Fisker quit Twitter altogether as soon as the Musk-Twitter fiasco first broke in April.