In 2018, BMW announced its intention to introduce the electric crossover iX3 in the United States in early 2021. Today, the company has scuttled its strategy, according to Automotive news, to refocus the volume on other regions. The company reportedly informed dealers of the decision during an event in January.
“At the moment, we have no plans to bring the iX3 to the US market,” said a spokesman for BMW. Automotive news.
Electric vehicles are much more popular in China and automakers are facing fines for not reducing their CO2 emissions in Europe. With a range estimated at 273 miles (440 kilometers) in the WLTP test and only available in rear-wheel drive, the company is not sure of the prospects for the iX3 in the United States. Therefore, it makes more sense for places where there is a better chance of success.
BMW has already described the specifications of the iX3. It contains a 74 kilowatt-hour battery, and the electric motor powering the rear wheels produces 286 horsepower (210 kilowatts) and 295 foot-pounds (400 Newton meters) of torque. The company’s partners at Brilliance Automotive in Shenyang, China will build the vehicle.
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If the iX3 had come to the United States, there would have been two direct competitors entering the market at about the same time. The Tesla Model Y gives the brand a smaller crossover, and the Performance model has an EPA range rating of 315 miles (507 kilometers). In addition, the Ford Mustang Mach-E is on the road with an estimated range of up to 300 miles (483 kilometers). Because the EPA rating is generally lower than the WLTP test, the iX3 would have a hard time going as far as this pair.
Mercedes-Benz takes a similar decision by delaying the launch on the American market of its electric crossover EQC. The company wanted to meet European demand for the vehicle and wanted to give consumers in the United States a little more time to gain acceptance for electric vehicles.
In 2018, BMW announced its intention to introduce the electric crossover iX3 in the United States in early 2021. Today, the company has scuttled its strategy, according to Automotive news, to refocus the volume on other regions. The company reportedly informed dealers of the decision during an event in January.
“At the moment, we have no plans to bring the iX3 to the US market,” said a spokesman for BMW. Automotive news.
Electric vehicles are much more popular in China and automakers are facing fines for not reducing their CO2 emissions in Europe. With a range estimated at 273 miles (440 kilometers) in the WLTP test and only available in rear-wheel drive, the company is not sure of the prospects for the iX3 in the United States. Therefore, it makes more sense for places where there is a better chance of success.
BMW has already described the specifications of the iX3. It contains a 74 kilowatt-hour battery, and the electric motor powering the rear wheels produces 286 horsepower (210 kilowatts) and 295 foot-pounds (400 Newton meters) of torque. The company’s partners at Brilliance Automotive in Shenyang, China will build the vehicle.
Save thousands on a new BMW X3
MSRP $ 41 995
MSRP $ 41 995
Save an average of more than $ 3,400 on the MSRP * with
Motor1.com Car Purchase Service
If the iX3 had come to the United States, there would have been two direct competitors entering the market at about the same time. The Tesla Model Y gives the brand a smaller crossover, and the Performance model has an EPA range rating of 315 miles (507 kilometers). In addition, the Ford Mustang Mach-E is on the road with an estimated range of up to 300 miles (483 kilometers). Because the EPA rating is generally lower than the WLTP test, the iX3 would have a hard time going as far as this pair.
Mercedes-Benz takes a similar decision by delaying the launch on the American market of its electric crossover EQC. The company wanted to meet European demand for the vehicle and wanted to give consumers in the United States a little more time to gain acceptance for electric vehicles.