Billie Faiers sent temperatures soaring on Friday as she created a storm for her new swimwear line for George at Asda.
The former TOWIE star, 34, looked simply sensational as she wore a gold swimsuit and mesh cover-up.
She chose to further accessorize the look with a pair of sleek black shades and styled her blonde locks in a sleek, wet hairstyle.
The mother-of-three was also joined at the photoshoot by her mother Suzie, 54, for moral support.
In a snap, the proud mom can be seen embracing her daughter with a hug as she cuts a chic figure in a vertical striped bandeau dress.
Billie Faiers sent temperatures soaring on Friday as she posed up a storm in a gold bikini and mesh cover-up for her new swimwear line with George at Asda.
The former TOWIE star, 34 (right), was also joined at the photoshoot by her mother Suzie, 54 (left), for moral support, who looked chic in a vertical striped bandeau dress .
Billie’s new range with Asda marks her first swimwear collection with the brand following a series of successful children’s and women’s clothing ranges with the retailer.
It comes after Billie cut a glamorous figure alongside her mum and grandmother in October last year for the launch of her George clothing line at Asda.
The blonde bombshell was joined by her mother, grandmother and friends as they arrived to support the star at the launch at The Ivy in Victoria, London.
Billie wowed as she showed off her long legs in a little black dress and an oversized blazer with silver cuffs from her collection.
Billie appeared to be in good spirits as she smiled for the photos and paired the sparkling details of her jacket with long silver diamond earrings.
The star’s new range with Asda marked her first womenswear collection with the brand.
Completing the look with black wavy strappy heels, Billie scraped her blonde locks into a sleek ponytail as she held her grandmother’s hand for the snaps.
As three generations of Faiers came together in the photos, it became clear where the star got her stunning look.
Billie chose to further accessorize her look with a pair of sleek black sunglasses and styled her blonde locks in a sleek, wet hairstyle as she posed for the cameras.
Billie’s new range with Asda marks her first swimwear collection with the brand following a series of successful children’s and women’s clothing ranges with the retailer.
Billie’s mother Suzie looked incredible as she showed off her timeless beauty in a ruched charcoal gray dress.
The reality star’s mother looked radiant in the snaps as she beamed from ear to ear while her voluminous curls framed her face.
Billie and her mother looked almost like their sister as they stood side by side, both donning their designer bags.
Billie was joined by a host of recognizable guests for the launch, including Capital radio presenter Rio Fredrika.
The collection has landed in stores and will be available online on October 27, offering a range of affordable styles for the new season.
It presents a range of pieces of from figure-hugging fine knit dresses to chic ensembles and loungewear with every piece designed to inspire confidence in women.
Speaking about her new collection, Billie said: “I’ve really enjoyed working with the team on children’s clothing over the last 5 years and I’m excited to be able to build on its success to launch into children’s clothing. for women and continue the journey with the George brand.
“I love the design process and made sure the styles were flattering and comfortable to wear, while also being affordable and accessible to everyone.
It comes after Billie cut a glamorous figure alongside her mother (left) and grandmother (right) at The Ivy in October last year for the launch of her women’s clothing line with George at Asda.
“They will be your favorite pieces for the season and I have the entire collection in my wardrobe! »
Glenda Hansford, George’s buying director at Asda, also added: “We are incredibly excited to launch this new womenswear line with Billie.
“We really enjoyed working with her on this successful childrenswear collaboration and the transition to womenswear is the perfect fit for our client.”
“Her sense of style and dedication to making fashion accessible and affordable for everyone aligns perfectly with our values. We look forward to seeing our partnership continue to flourish into a new category.
Taking to Instagram to share the exciting news, Billie announced: “It’s official!!!! ✨
“I’m very excited to announce that I have designed a women’s clothing range exclusively for @goergeatasda and it will launch on Friday October 27th!
“Keep your eyes peeled for more sneak peeks today. Thank you all so much for your support over the last 5 years with the children’s clothing range, I’m very grateful and can’t wait to see what you think of the women’s collection.