Microsoft concluded its E3 2021 showcase with a pretty cool announcement: The Xbox Series X-shaped mini-fridge, which the company has promised to make after defeating Skittles in a Twitter poll, will be released during the 2021 holidays.
Microsoft promises that the next Xbox Mini Fridge (the official name) is “the world’s most powerful mini-fridge,” an obvious play on one of the company’s main marketing arguments for the Xbox Series X console. But Microsoft has took the joke further, spotlighting the refrigerator’s “Xbox Velocity Cooling Architecture” (a pun on Xbox Series X’s “Velocity Architecture”) in a trailer.
When the Xbox Series X was first announced in 2019, people immediately remembered its square shape and compared it to a refrigerator – a meme that Microsoft finally took to social media. And the upcoming Xbox Mini-Fridge isn’t actually the first Xbox Series X-shaped fridge. The company offered a full-size, true X-Series shaped fridge in November.