Through this partnership, UPshow and Joe Hand Promotions will offer US customers exclusive packages with the ability to directly broadcast UFC branded events through the UPshow platform. These packages have been designed with sports bars in mind ensuring that venues get maximum engagement and create exciting entertainment experiences that keep customers coming back.
Packages start at $ 99 and include live UFC Pay-Per-View purchase options, shopping space to promote menu items and upcoming events, relevant sports highlights, trivia, a media wall interactive social, video channels and sports books. For more information, please visit www.info.upshow.tv.
“Streaming has exploded in the home space and UPshow is now helping businesses take advantage of the most relevant and trending content on TVs inside their theaters,” said Adam Hirsen, CEO of UPshow. “Since streaming premium content is a big initiative at UPshow, partnering with UFC and Joe Hand Promotions was a natural next step. Aligning our brands will bring even more extravagant entertainment experiences to consumers around the world. We are extremely honored to work with two remarkable organizations that are at the forefront of entertainment and content. “
As the world’s largest pay-per-view event provider, the UFC has grown into one of the most prolific sports entertainment brands, with more than 40 live events per year. UFC-produced events draw customers to home and on-site TVs, providing a unique group entertainment experience.
Joe Hand Promotions, the leading provider of live content for bars, restaurants and other public viewing venues, has been bringing together fan communities to watch the best sports entertainment for almost 50 years. Their 20-year partnership with the UFC allows them to distribute UFC pay-per-view events (as well as other sports content) to thousands of commercial sites across the United States.
“As sports bars and restaurants look for new ways to attract customers to their establishments, UPshow offers unique streaming content that engages and keeps customers interested through sports highlights, sports betting odds, trivia, limited and upcoming menu offerings, ”said Joe Hand, Jr., president, Joe Hand Promotions. “We’re excited to partner with UPshow and UFC and make this great content available to our bar and restaurant partners.”