UFC announces launch of direct-to-consumer streaming service in Brazil

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UFC announces launch of direct-to-consumer streaming service in Brazil


DANA WHITE, UFC PRESIDENT

“Anyone who follows the sport knows how important Brazil is to mixed martial arts and to the UFC. Brazil is one of our biggest and fastest growing markets and has produced some of the best athletes the sport has ever seen. FIGHT PASS will take our business to the next level by delivering all of our content directly to our fans. Additionally, we are partnering with Band, one of the largest broadcasters in Brazil, who will provide a massive exposure to the UFC and help us grow our fan base and make the sport bigger than ever. And finally – I’m thrilled to announce that we will be returning to Brazil on January 21st for UFC 283 with an event stack you don’t want to miss – I’ll see you all there!

UFC FIGHT PASS – THE ULTIMATE DESTINATION FOR ANY UFC

FIGHT PASS is the world’s first digital subscription service for combat sports and a pioneer in sports streaming services, launched in 2013. Starting January 1, 2023, for an introductory price starting at BRL24.90 per month (est. USD 5.00), FIGHT PASS subscribers in Brazil will have unlimited access to:

  • All UFC live events per year, including every Fight Night and every signature numbered event.
  • Over 200 exclusive live events from over 30 combat sports promotions from around the world, featuring MMA, boxing, kickboxing, Muay Thai, individual and team submission grappling, and more.
  • The most comprehensive archive of UFC content, with every fight in UFC history.
  • Access the world’s largest fight library, featuring 20,000 fights from over 35 combat sports organizations, including Strikeforce®, PRIDE® and WEC®, among others.
  • All seasons of The Ultimate Fighter®
  • Original series revealing the powerful stories of UFC athletes; historical programming highlighting the most defining moments of the UFC; in-depth interviews with those who changed the fighting game; documentaries on the science behind combat sports; and a variety of behind-the-scenes content, all with Portuguese subtitles.

UFC FIGHT PASS – LOCALIZED IN PORTUGUESE

The FIGHT PASS interface will be localized in Portuguese, including event titles, fight maps and program descriptions. The live broadcast of UFC events will be produced entirely in Portuguese, with Brazilian commentators. FIGHT PASS will also offer thousands of hours of original programming in Portuguese, as well as local payment processing options and local customer service. Fans can also search using keywords in Portuguese to access content on the platform.

Additionally, FIGHT PASS will feature 1080p resolution and multi-view desktop video, allowing users to watch multiple live streams simultaneously. Subscribers can also access FIGHT PASS’s 24/7 linear channel and Downloads-to-Go feature, allowing users to watch content offline.

FIGHT PASS will be available on PCs, iPhone®, iPad®, Android™, Apple TV®, Xbox One, Amazon Fire TV, Chromecast™, Roku, Samsung Smart TVs, LG Smart TVs, HiSense TVs and TVs Sony with Android TV.

UFC FIGHT PASS POWERED BY ENDEAVOR STREAMING

FIGHT PASS in Brazil will be powered by Endeavor Streaming, a global leader in premium video distribution for live and on-demand sports, entertainment and media content. Endeavor Streaming provides complete end-to-end streaming technology solutions for FIGHT PASS worldwide and will now add Brazil to the FIGHT PASS roster of over 200 countries. Endeavor Streaming is a trusted partner to major global brands, hosting tens of thousands of major marquee events each year, including every UFC event, and powering streaming services including WWE Network, NBA League Pass, USGA and WNBA .

UFC PARTNERSHIP WITH BAND

Joining the UFC as a broadcast partner for the first time will be Band, one of the largest television networks in Brazil. The group will broadcast up to 12 live UFC events, with a mix of main cards and preliminary bouts from numbered events and Fight Nights, marking the return of the UFC to free-to-air TV in Brazil for the first time since 2018. .



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