The Gucci family join other moviegoers disappointed with Ridley Scott’s latest crime drama, Gucci House. Failing to reach the heights of the camp promised by his trailers and Jared Leto’s makeup, Gucci House landed with a thud for critics hoping for a american crime story-esque account of the recent past. “One would have to squint hard enough to see a high-camp howl in House Of Gucci,” wrote The AV Clubit’s Katie Rife. “Instead, what we get is a family melodrama based on facts, and rather meandering at that.”
The Gucci family, which the film pointedly talks about, was not too important either. But not so much for lack of entertainment value. In a letter published by the Italian news agency ASNA and translated by Variety, the Guccis take issue with Aldo Gucci’s portrayal of the film, played by Al Pacino in the film, and “the Gucci family members as thugs, ignorant and insensitive to the world around them”.
Gucci House follows the intrigue and downfall of Patrizia Reggiani hiring a hitman to kill her then-husband Maurizio Gucci, whom Lady Gaga and Adam Driver play in the film. The family says the producers “didn’t bother to consult with the heirs,” in turn hurting the brand, the real victim in all of this. “It is extremely painful from a human point of view and an insult to the legacy on which the brand is built today,” the letter said.
The letter also criticizes the film for failing to mention how inclusive the Gucci company was in the 1980s, the kind of place where a woman can hire a man to murder her husband. “During its 70-year history, during which it was a family business, Gucci was an inclusive business,” the letter reads. “Indeed, precisely in the 1980s – the historical context in which the film takes place – women held several positions of responsibility: whether they were members of the family or strangers to it. ”
Of course, they also didn’t really like Gaga’s Patrizia, whom they viewed as praising the woman who had their relative killed, which seems fair.
Even more reprehensible is the reconstruction which becomes mystifying to the point of paradox when it comes to suggest an indulgent tone towards a woman who, definitely convinced of having been the instigator of the murder of Maurizio Gucci, is portrayed not only in the film. , but also in the statements of the actors, as a victim who tried to survive in a male and macho corporate culture.
As for Ridley Scott, who did a sprawling publicity tour for an 82-year-old director who released two massive films this year, he seems to give a damn, burning the complaints of the Gucci like so many millennials refusing to see The last duel. After being criticized by the real Patrizia Gucci for “stealing a family’s identity to make a profit, ”Scott expressed his disinterest in dealing with family.
“I’m not committing to this,” Scott told BBC Radio last week. “You have to remember that one Gucci was murdered and another went to jail for tax evasion, so you can’t talk to me about making a profit. As soon as you do this, you are in the public domain.
We don’t know if this is how the public domain works, but we don’t want to go through Ridley Scott either, so we’ll leave it at that.
You can read the full letter on Variety.