A new generation of game consoles will arrive in 2020, but you wouldn’t know it from the way Sony is handling its PlayStation 5 marketing. So far, in terms of new information this year, we’ve unveiled a new logo. .. and that’s kind of it.
There are of course other elements, we know that the PS5 will be powered by AMD technology and that it will be backward compatible with PlayStation 4 games. Most of this information was published in 2019. Beyond that, the latest whispers surrounding Sony’s next hardware foray paint a disturbing picture of development, particularly with regard to keeping the price of the PS5 for consumers. But above all, there is silence.
“We have started sharing some of the incredible features you can expect from PlayStation 5, but we’re not quite ready to fully reveal the next generation of PlayStation,” notes Sony on the official PS5 web portal, which was launched a month ago. . Therefore, the website does not yet contain many.
Microsoft, for its part, is making the headlines of the new generation. We know what the Xbox Series X looks like, what specifications we can expect. We know some exclusives, like Ninja Theory Project: Mara. We know smart delivery means if you buy something like Cyberpunk 2077 for Xbox One, you can also play the Xbox Series X upgrade for free. We know that the Xbox Series X can resume wherever you are in a game, even after a reboot. We know that if you decide to do not upgrade, proprietary games will be available for Xbox One and Xbox Series X. We know what the ports look like.
But why are we talking about ports? They are important to some extent, yes, but some of the information on the Xbox Series X that is published on the news sites is mostly incremental at the moment. At the same time, these are the headlines. Microsoft has spent years trying to enlighten the public perception of the Xbox brand through experiences like Xbox Game Pass and Xbox Adaptive Controller, but many of these innovations are not adopted at the level of, say, Sony “announcing” that it will continue to allow players to share used games with their friends. This video of something that is not even a feature has 17 million views.
But at the moment, Microsoft doesn’t have to fight for attention. And it lets people realize that, hey, Microsoft will be trying out some interesting things in the next generation, as consoles may not even be the best benchmark. Ultimately, Sony will reveal what it has in the works, and business could return to normal. For now, however, Microsoft is stealing the show as it hasn’t done for a very long time.