The Galaxy A Series smartphone has a plethora of features to delight young consumers. Optical Image Stabilization (OIS) is one such popular camera feature that ensures that the images you click on are steady and blur-free.
Consumers of the MZ generation are evolved and are looking for more than just megapixels to get good capture and shoot exciting content for their social handles. Keeping this in mind, Samsung India and Cheil India have come together for the #AmpYourAwesome campaign with popular young influencers Shanaya Kapoor and Prit Kamani.
To highlight the capabilities of the OIS camera, the team had to come up with situations and ideas that were really relevant to Indians. And what could be more attractive than a setting near and dear to Indian hearts – weddings.
As the MZ generation strives to give old traditions a modern, fun twist and strives to create something fresh and unique, it’s important that shots are captured without blurring. The latest film in the Galaxy A series, which is set in a wedding, is about how Prit Kamani uses the Galaxy A series camera to capture the unique entrance and energy of bride Shanaya Kapoor.
This movie is directed by Avinash Jai Singh, a filmmaker who understands Gen MZ well. “Movies are best enjoyed when they connect audiences with energy and entertainment. As a director, I tried to capture the pulse of the Galaxy A series – Vibrant, young and fun. Shanaya and Prit are stellar performers and icons of youth, so they naturally felt like the right choice for this movie,” he said.
Watch the movie here:
The Galaxy A Series smartphone has a plethora of features to delight young consumers. Optical Image Stabilization (OIS) is one such popular camera feature that ensures that the images you click on are steady and blur-free.
Consumers of the MZ generation are evolved and are looking for more than just megapixels to get good capture and shoot exciting content for their social handles. Keeping this in mind, Samsung India and Cheil India have come together for the #AmpYourAwesome campaign with popular young influencers Shanaya Kapoor and Prit Kamani.
To highlight the capabilities of the OIS camera, the team had to come up with situations and ideas that were really relevant to Indians. And what could be more attractive than a setting near and dear to Indian hearts – weddings.
As the MZ generation strives to give old traditions a modern, fun twist and strives to create something fresh and unique, it’s important that shots are captured without blurring. The latest film in the Galaxy A series, which is set in a wedding, is about how Prit Kamani uses the Galaxy A series camera to capture the unique entrance and energy of bride Shanaya Kapoor.
This movie is directed by Avinash Jai Singh, a filmmaker who understands Gen MZ well. “Movies are best enjoyed when they connect audiences with energy and entertainment. As a director, I tried to capture the pulse of the Galaxy A series – Vibrant, young and fun. Shanaya and Prit are stellar performers and icons of youth, so they naturally felt like the right choice for this movie,” he said.
Watch the movie here: