Seoul, August 12
The brand value of Samsung Electronics Co. is estimated at nearly $ 57.3 billion, South Korea’s largest company, according to a new report.
The South Korean tech titan was followed by Hyundai Motor in the ranking of the best Korean brands, according to a brand consultancy firm Interbrand, the Yonhap news agency reported on Tuesday.
South Korea’s No.1 automaker’s brand was valued at 15.7 trillion won, up 4.8 percent from a year ago.
Compared to that, the value of the Samsung brand reached 67.7 trillion won this year, up 2% from a year ago, according to the report.
Hyundai’s sister company Kia Motors came in third at 7.1 trillion won, while the country’s leading web portal operator Naver was fourth at 6.1 trillion won.
The top four companies accounted for 63% of the total brand value of South Korea’s top 50 companies, Interbrand said.
The country’s largest mobile operator, SK Telecom, was fifth on the list, followed by Samsung Life Insurance, KB Kookmin Bank, Shinhan Bank, LG Electronics and SK hynix.
Kakao, which runs South Korea’s top mobile messenger, KakaoTalk, has seen the biggest increase in brand value this year, according to Interbrand.
The value of the Kakao brand was estimated at 1.6 trillion won, up 46.6 percent from a year ago, according to the report. – IANS