The media franchise teased a collaboration with Perry and other artists on Wednesday when it kicked off its 25th anniversary celebration.
Pokémon shared a video that takes fans on a “walk down memory lane”. The video features plush Pokémon and toys while also giving an overview of past Pokémon games and the consoles they have played on.
At the end of the video, a Pikachu toy is shown skateboarding in front of marquee lights with the words “Katy Perry & Pokémon” written on it. Perry is then heard singing about the “electric” world.
“You can’t throw a party without a playlist! Alright, @katyperry? Hope you’re ready for some exciting musical surprises this year, Trainers!” the caption reads.
Pokémon said in a press release that it is working on a new music program with Universal Music Group. The project, called P25 music, will feature Perry and other artists.
“Pokémon has been a constant in my life, from the original video games on my Game Boy, exchanging Pokémon TCG cards at lunch, the adventures of catching Pokémon on the streets with Pokémon GO. I even visited the Pokémon Cafe in Japan on tour! ”Perry said.
“It is an honor to be chosen to help celebrate a franchise that has given me so much joy over the past 25 years, and to be able to see it evolve in the way it has brought that kind of electric joy to children of my life. and around the world, ”added the singer.
Pokémon Company International vice president of marketing Colin Palmer said Perry would be “a wonderful ambassador” for the 25th anniversary.
“In Katy Perry, we see a spirit akin to Pokémon, whose world is bright, fun, and uplifting,” Palmer said. “Katy is a wonderful ambassador to help us celebrate 25 years of Pokémon, and we can’t wait for music fans around the world to find out about the exciting collaborations we have planned.”
Katy Perry attends an interview on MuchOnDemand, a celebrity and fan showcase, at MuchMusic Studios in Toronto on December 15, 2008. That summer, her hit song “I Kissed a Girl” topped the Billboard charts. Photo by Christine Chew / UPI | License photo
Perry performed at the Grammy Awards in Los Angeles on February 8, 2009. Photo by Jim Ruymen / UPI | License photo
Perry performs at Koko in London on February 26, 2009. Photo by Rune Hellestad / UPI | License photo
Perry performs at the V Festival at Hyland’s Park in Chelmsford, UK on August 23, 2009. Photo by Rune Hellestad / UPI | License photo
Perry presented at the MTV Movie Awards in Los Angeles on June 6, 2010. Photo by Jim Ruymen / UPI | License photo
Perry performs on “Today” at Rockefeller Center in New York City on August 27, 2010. Photo by John Angelillo / UPI | License photo
Perry performs at the Victoria’s Secret fashion show in New York City on November 10, 2010. Photo by John Angelillo / UPI | License photo
Perry greets then-husband Russell Brand as she arrives at the Grammy Awards in Los Angeles on February 13, 2011. The couple divorced in December 2011. Photo by Jim Ruymen / UPI | License photo
Perry messes up behind the scenes at the MTV Video Music Awards in Los Angeles on August 28, 2011. Perry has won three awards including the biggest prize of the night for video of the year with “Firework” as well as honors for best collaboration and best special effects. Photo by Jayne Kamin-Oncea / UPI | License photo
Perry performs at the Super Bowl XLVI Direct TV Saturday Night Concert in Indianapolis on February 4, 2012. UPI Photo | License photo
Perry arrives for the MusiCares Person of the Year Honoring Paul McCartney in Los Angeles on February 10, 2012. Photo by Jim Ruymen / UPI | License photo
Perry is interviewed at the Billboard Annual Women in Music event where she is to be honored on November 30, 2012 in New York City. Photo by Monika Graff / UPI | License photo
Perry performs at the Children’s Inauguration for Military Families in Washington, DC on January 19, 2013. Photo by Molly Riley / UPI | License photo
Perry, in the foreground, attends the film premiere with his grandmother Ann Hudson (L) in Los Angeles on July 28, 2013. His grandmother passed away in March 2020. Photo by Jim Ruymen / UPI | License photo
Perry performed at the MTV Video Music Awards in New York City on August 25, 2013. Photo by Dennis Van Tine / UPI | License photo
Perry performed at the American Music Awards in Los Angeles on November 24, 2013. Photo by Phil McCarten / UPI | License photo
Perry performed at the Grammy Awards in Los Angeles on January 26, 2014. Photo by Jim Ruymen / UPI | License photo
Perry performs “Last Friday Night (TGIF)” during Super Bowl XLIX halftime activities in Glendale, Ariz. On February 1, 2015. Perry won an Emmy for Outstanding Costumes for a Variety Show or Special for the halftime show. Photo by Art Foxall / UPI | License photo
Perry performed at the Grammy Awards in Los Angeles on February 8, 2015. She was nominated for Best Pop Vocal Album and Pop Duo / Group Performance. Photo by Jim Ruymen / UPI | License photo
Perry mingles with fans as he arrives at the world screening of “Katy Perry: The Prismatic World Tour” in Los Angeles on March 26, 2015. Photo by Jim Ruymen / UPI | License photo
Katy Perry performs on day four of the Democratic National Convention at the Wells Fargo Center in Philadelphia on July 28, 2016. That same summer, Perry released the song from the Rio 2016 Olympics. Photo by Pat Benic / UPI | License photo
Democratic presidential candidate Hillary Clinton (right) reacts as Perry shows support for Clinton at a rally in Philadelphia on November 5, 2016. Photo by Kevin Dietsch / UPI | License photo
Perry performed at the Grammy Awards in Los Angeles on February 12, 2017. Perry joined the “American Idol” revival as a judge with Luke Bryan and Lionel Richie the following month. Photo by Jim Ruymen / UPI | License photo
Perry arrives on the red carpet at the Costume Institute Benefit at the Metropolitan Museum of Art to celebrate the opening of “Rei Kawakubo / Comme des Garcons: Art of the In-Between” in New York City on May 1, 2017. Photo by John Angelillo / UPI | License photo
Perry hosted the MTV Video Music Awards in Inglewood, California on August 27, 2017. Photo by Jim Ruymen / UPI | License photo
Perry paid a special tribute to Dolly Parton at the Grammy Awards in Los Angeles on February 10, 2019. Photo by Jim Ruymen / UPI | License photo
Perry arrives on the red carpet at the Metropolitan Museum of Art’s Costume Institute Benefit “Camp: Notes on Fashion” at the Metropolitan Museum of Art in New York City on May 6, 2019. Photo by John Angelillo / UPI | License photo
Perry (L) attends the “Carnival Row” premiere with fiance and actor Orlando Bloom in Los Angeles on August 21, 2019. In an interview in January 2020, Perry revealed the couple’s spiritual journey. Photo by Jim Ruymen / UPI | License photo
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