Clubhouse, the popular invite-only audio streaming app, has become much more attractive.
Clubhouse announced on Wednesday that it is moving away from its invite-only signing structure in favor of a more open model, which will allow anyone to join a public livestream at any time – no waiting list required.
Likewise, anyone who wants to host a public livestream can now do so with the support of friends, family, acquaintances, and anyone else who chooses to connect.
Prior to the last update, content creators had the option of launching discussion forums with the executive power to choose who else could speak and enter the virtual room.
In an effort to follow the growth of the app “in a measured way” and avoid as many crashes as possible, the Clubhouse team chose to limit access to the platform in its early days. Now that the app is officially out of beta testing, its developers are ready to take on a wider audience.
In the summer of 2020, Clubhouse launched as an exclusive chat room among Silicon Valley tech and business professionals. It has since swelled to accommodate millions of users across the country, who often flock to the streamer to hear influencers and celebrities answer questions about their lives and work in real time.
Just nine months after its humble beginnings, the Clubhouse app was valued at $ 1 billion.
Among the many personalities who have boosted their brand through Clubhouse in its first 16 months in business are Oprah Winfrey, Elon Musk, Kanye West, Nicki Minaj, Mark Zuckerberg, Ashton Kutcher and Chris Rock.
Others, like rising musician Bomani X, have become Clubhouse celebrities promoting themselves and their art to hordes of loyal listeners.
“It can get weird,” X told The Times of his newfound fame earlier this year. “I’m definitely not a real life celebrity, but Clubhouse has a celebrity culture on the app.”
As the app continues to grow, co-founders Rohan Seth and Paul Davison are looking to expand their team, even dropping a link to the company’s job site in Wednesday’s announcement.
“We know there will be a lot more ups and downs as we move forward, and competition from the major networks will be fierce,” Seth and Davison said in a joint statement.
“But we believe the future is created by optimists and we are excited to continue working to create a different kind of social network.”
Spotify launches Greenroom, a competitor of Clubhouse
2021 Los Angeles Times. Distributed by Tribune Content Agency, LLC.
Quote: No more invitations. No more waiting lists. Exclusive Clubhouse app goes public (2021, July 21) retrieved July 21, 2021 from https://techxplore.com/news/2021-07-exclusive-clubhouse-app.html
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