Are you feeling rosy? THE barbie The movie wave may have returned to the sea, but Nicki Minaj is, as always, keeping color in fashion – this time in the form of a groundbreaking Løci sneaker collaboration.
The brand has grown in popularity over the past three years and its shoes have been spotted by celebrities, including Eva Longoria, Ben Affleck and Olivia Wilde, as well as worn by our editors, who love them for their support and versatility. Minaj’s limited-edition collection is one she personally designed and includes five distinct styles available in eleven vibrant colors made from the brand’s signature bio-leather; a blend of non-food grade corn and recycled textiles.
Shop Nicki Minaj’s Løci sneaker collection
Minaj also announced that she had joined Løci as a brand owner. “Their mission echoes mine,” Minaj said in a statement. “Sneakers have undeniably played a transformative role in shaping my unique style, allowing me to boldly express my true self.”
Keep scrolling to shop Løci’s shoes, which she says will “always be “Nicki approved.”
Apex x Nicki Minaj in white/pink/white
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If you prefer a more neutral shoe that goes with everything, the white Apex sneaker is your best option. It’s all white with light pink accents that nod to Minaj’s iconic style, and it has a trendy chunky sole, which we’ve seen stars like Jennifer Lopez and Jennifer Aniston wear recently. The shoe features the brand’s signature cork insoles that conform to the wearer’s feet, as well as a tongue exclusive to the Minaj collection. It also comes with two pairs of pink and white shoe laces.
Neo x Nicki Minaj in white/fuchsia/pink
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On the other hand, if you’re looking to make a “Super Bass” statement, go for these Neo sneakers. The multi-layered upper and two-tone outsole give way to multiple shades of pink. This style was inspired by the “gritty” basketball courts of ’90s Los Angeles, but you don’t have to hoop to wear them.
Their materials meet Løci brand standards and they are handmade in Portugal. This pair also features Minaj’s signature stamp on the tongue, as well as a pop art-inspired character sketch on one side.
The Nicki Minaj x Løci sneaker collection is available now, and there’s a lot more pink to choose from (and yes, even a few other shades). Shop more of our favorites below and become an honorary member of her “Barbie World.”
Atom x Nicki Minaj in white/pink/pink
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Atom x Nicki Minaj in Pink/Pink/Red
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Neo x Nicki Minaj in black/pink/black
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