Fans asked Ashton Kutcher and Mila Kunis about an Instagram post the celebrity couple shared with their 4.4 million followers, which showed the actress taking a ‘Dry January’ break with a high-end cocktail machine manufactured by the company in which it has invested.
On Monday, Ashton, 43, posted a video of himself crawling on Mila, 38, in a candid moment as she pulled out a box of cocktail mix pods for the pair’s Bartesian cocktail maker who sells for $489.
However, some fans wondered if it was an advertisement given that Mila is an investor in the company, which she joined last year after the brand received a $20 million investment. dollars.
‘Is this an announcement?’ one fan asked in the comments, while another wrote, “Great marketing for the cocktail machine he’s an investor in.”
‘Is this an announcement?’ Fans ask Mila Kunis and Ashton Kutcher about a ‘straightforward’ video that showed her going dry in January with a high-end cocktail machine from the new $20million company she’s invested in
Meanwhile, podcaster and pop culture influencer Amanda Hirsch shared an Instagram Story that suggested the post shared by the celebrity couple was a “low-key product promotion” adding, “F*** we are naive!! !”
Another user pointed out that it was “an excellent promotion” for the company, which was previously dubbed the “House Cocktail Peloton”.
It is unclear whether the video was officially a sponsored post, but DailyMail.com has contacted representatives for Mila and Ashton for clarification.
The brand, Bartesian, wasn’t tagged in the post, but the company’s official Instagram account shared the video and commented under Ashton’s post, “Sounds familiar…love it!”
The Bartesian account also individually responded to comments from fans asking which cocktail maker brand Mila had been seen using.
The video begins with Ashton getting close to his wife – who sits on the Bartesian board as an advisor – sharing a seemingly candid moment with their fans.
Last April, it was announced that Bartesian had welcomed Mila Kunis to its board, after receiving $20 million in funding.
Podcaster and pop culture influencer Amanda Hirsch shared an Instagram Story that suggested the post shared by the celebrity couple was a “low key product promotion” adding, “F*** we are naive!!!”
Determined: ‘No!’ Mila responded by putting the pod in the machine and pressing the button
Actress Mila was hired “to provide advice on brand strategy and growth,” the company said.
“It’s still Dry January and Mila and I did Dry January and I think she’s breaking up Dry January right now,” Ashton told fans before turning the camera to his wife as he was sneaking around the corner.
As the clip continued, Mila – who is also a spokesperson for Jim Beam – was seen crouched on the floor as she reached out from under their bar cabinet.
‘Baby?’ the Two and Half Men star shouted.
“Yeah, baby? “the interpreter of Black Swan replied.
As Ashton came up behind her, he asked, “What are you doing?” to which she replied, “Nothing,” as she pulled out a box of pods for the couple’s Bartesian cocktail maker.
“What do you mean by nothing?” he pressed.
Mila said with a laugh, “I’m making a cocktail.
Asked: Some fans wondered if the video was part of an advertisement, while the Bartesian brand responded to those asking for the name of the cocktail maker
‘Oh, you don’t say. Um baby, it’s always Dry January,” Ashton reminded her.
‘No!’ Mila responded by putting the pod in the machine and pressing the button.
She chuckled as she explained, “No, I work according to the lunar calendar, so it’s wet February for me!”
Ashton captioned the video: “Congratulations on the end of #dryjanuary!!”
Last week, Kunis surprised fans when she teamed up with Demi Moore for a new Super Bowl ad for AT&T Fiber.
The announcement saw Mila and Demi, 59, play each other at their high school reunion.
The women both mistakenly believed they were about to receive the Most Admired Alum award only to have the superlative go to someone else.
The two certainly have a lot in common, as Mila has been married to Demi’s ex-husband Ashton since 2015. The couple share daughter Wyatt, seven, and son Dmitri, five.
Surprising collaboration: Earlier this week, Kunis surprised fans when she teamed up with Moore for a new ad for AT&T Fiber
Interestingly, not only do Demi and Mila share a connection with Ashton, but they both attended Fairfax High School in Los Angeles.
Speaking to ET Online, Kunis said she reached out to Moore as she brainstormed ideas for the ad.
“It was during my first collaboration meeting with AT&T that we found out that Demi was also a Fairfax High alumnus,” she said.
“I thought it would add humor and laughs to what was already great publicity. I reached out to her and was so thrilled she jumped on board.
Moore was married to Kutcher from 2005 to 2013, after divorcing Bruce Willis in 2000.
