Microsoft and Samsung have a fairly close association. The South Korean tech giant’s smartphones offer generous support for Microsoft’s applications. There is better integration between Windows PCs and Samsung mobile phones. Now, it looks like the two companies are on the verge of stepping up their partnership. The two tech giants are expected to start working on the next generation of VR headsets, according to a report from The Elec. The partnership would be for the next two years.
Microsoft already has a VR product – called HoloLens – and the report suggests that Samsung had been exploring the partnership since March. The report states that Samsung convened a task force in March to determine the viability of the HoloLens association with Microsoft. Now Samsung has reportedly partnered with Microsoft to work on the HoloLens. Additionally, the report states that Microsoft’s HoloLens could benefit from Samsung’s engineering capabilities. The “contract” between the two companies on the project would expire in 2024. Another indication of the start of the partnership was Samsung’s acquisition of DigiLens, an AR company.
When Microsoft introduced the HoloLens 2 in 2019, it said it was a “next-generation holographic headset that uses augmented reality to take learning and productivity to new heights.” A Trendforce report suggests that Microsoft sold around 200,000 units of HoloLens 2 in 2021.
The mixed reality category should see a lot more action. It has been reported that Apple could launch its AR / VR headset in 2022. The Apple headset will go into production in the second quarter of 2022 and will be ready to launch in the fourth quarter of the same year.
It is also expected that Meta (formerly known as Facebook) is also set to cause a stir in space. So it makes sense for Microsoft to partner with Samsung and collaborate in this space. The two companies have not commented on this reported development.