Brad Pitt’s 2020 Miraval Rosé vintage will be released on February 1. Have you ever eaten the Miraval rosé? It’s pretty good… and not too expensive, at least not where I live. I mean, it’s not a $ 9 bottle of wine, but it’s also not a $ 50 bottle of wine. Usually it costs around $ 25 in Ontario and if I see it at the liquor store, especially in the summer, I will usually put one in the cart. There is actually a bottle of them that is chilling in my fridge right now from New Years onwards as they were on display during the holidays in my room, right next to the cash register.
Regardless, despite the fact that he and Angelina Jolie have been part-owners of Miraval for some time, neither have appeared in the brand’s commercials so far. PEOPLE has exclusivity – the first campaign photo of Brad for Miraval taken by photographer Lachlan Bailey:
Brad Pitt sports a relaxed look in his very first advertising campaign for Miraval Rosé – https://t.co/4r2zgR4i6D
– People (@people) January 12, 2021
Adjust the way Twitter cropped the photo so that it focuses on his pants because that’s the whole vibe of this image – laid back, sweaty Brad looking like he barely cared to prepare for his photoshoot because he’s just the kind of cold guy he is, you know?
Brad and Lachlan have worked together for GQ before.
For a minute I wondered if this new image was actually an out of those previous photos, but her hair looks a bit longer?
Either way, the point is, Brad is using his image to promote his wine business and the selling point here is… drink my wine out of your sweatpants and be as cool as him.