Health and beauty influencer Samantha McGraw recently claimed in a video that Fenty Beauty, owned by Rihanna, would no longer be considered cruelty-free due to its decision to sell in China, where animal testing is required. McGraw pointed out that Fenty does not have PETA or Leaping Bunny certification, which is necessary to avoid animal testing in China.
An influencer has claimed that Fenty Beauty, owned by Rihanna, will no longer be considered cruelty-free. (Photo credit: UnSplash)
Health and beauty influencer Samantha McGraw recently claimed in a video that Fenty Beauty, owned by Rihanna, would no longer be considered cruelty-free due to its decision to sell in China, where animal testing is mandatory. McGraw also claimed that Fenty did not have PETA or Leaping Bunny certification, which is necessary to avoid animal testing in China.
“Fenty is now subject to animal testing. If you didn’t know Fenty was cruelty-free because they didn’t sell in mainland China. But they made the decision to start selling in mainland China, this which means they are now subject to animal testing The only way to sell in mainland China without being subject to animal testing is to have PETA or Leaping Bunny certification and they have neither. neither,” she says in the video.
“A lot of brands selling in mainland China have their cruelty-free certification and I hope those brands don’t test on animals. But Fenty is owned by a parent company that tests on animals. They obviously made this decision thinking for profit rather than animals, so for that I am no longer using Fenty until they can prove they are cruelty-free by getting a jumping bunny or PETA certification,” she adds.
Her video sparked criticism, with many expressing disappointment and questioning Fenty’s commitment to cruelty-free practices.
“This is disappointing! We really expected so much better from @fentybeauty @fentyskin @badgalriri that they would be considerate of animals and not do tests on them,” one person wrote.
Another wrote: “There is no justification for TESTING animals for the sake of makeup. It’s archaic. »
A third person said: “But Fenty announced they would still be cruelty-free when people questioned it, after learning Fenty had decided to sell to China. Did they outright lie? »
China’s animal testing laws
Starting in 2014, China gradually relaxed its animal testing requirements, initially focusing on domestically produced cosmetic products. By 2023, this relaxation has extended to imported products, marking an official ban on animal testing for most cosmetic categories, including skincare, makeup and personal care products. However, the exemption remains valid for “special purpose” cosmetics, which include products with functional claims such as hair dyes, perming products, sunscreens, whitening solutions, anti-hair loss treatments and those claiming new efficiency.
