Celebrities demand incredible numbers for a sponsored post.
Nowadays, celebrities use Instagram more frequently than other social media platforms. For them, Instagram has become their first choice when it comes to sharing their lives, discovering new content, demonstrating their creativity, attracting people, showcasing their businesses, and a variety of other purposes. When considering these factors for its widespread use, Instagram comes out on top.
Successful celebrities are adept at using Instagram to boost their brands and maintain their name in the public eye. Celebrities are also making money from it. And because of that, many of the highest paid celebrities on Instagram in 2022 will earn millions of dollars per post.
Hopper HQ, a UK-based Instagram planning and scheduling platform, has released a list of celebrities who earn the most money out of all Instagram users. Many well-known sports stars and movie stars are on this list.
1: Cristiano Ronaldo, a well-known athlete, tops this list. Ronaldo has millions of fans. On Instagram, he receives $23,97,000 for each sponsored post. Photo credit: AFP
2: The highest-paid female star on the list, Kylie Jenner, is in second place. Kylie has over 365 million followers on the social networking site, making her the most popular user. She earns $1,835,000 per post.
3: Messi, a footballing legend, is currently in third place. On Instagram, he has 362 million followers. He receives $1,777,000 for the sponsored posts. Photo credit: AFP
4: Selena Gomez, American singer, songwriter and actress, has 348 million followers on Instagram. She receives $17,35,000 for each sponsored Instagram post.
5: Dwayne Johnson fell three spots from second in 2021 to fifth in 2022 after signing for Black Adam (2022) in the DC Extended Universe (DCEU). His income per sponsored post on Instagram is $17,13,000.
6: Kim Kardashian, who recently made headlines for her appearances at Balenciaga, is currently in sixth place. It charges $1,689,000 for each paid posting. Photo credit: AFP
7: Ariana Grande, a pop diva, is the seventh most popular celebrity. On Instagram, she has 332 million followers. His Instagram revenue per sponsored post is $1,687,000.
8: Beyoncé, the pop icon, is one of the most famous people in the world. She charges $1,393,000 for each Instagram post.
9: Khloe Kardashian is #9, and she earns an average of $13,20,000 per sponsored post on Instagram.
10: Kendall Jenner, American socialite, media personality and model, is in 10th place. His income per sponsored post is $12,90,000.
The highest-paid Asian on the list is Indian cricketer Virat Kohli, who now ranks 14th on the list. Each sponsored post earns Kohli $1,088,000. Photo credit: AFP
On the 2022 Instagram Rich List, Priyanka Chopra is ranked number 27 and earns nearly $423,000 for every promotional post she posts on the photo blogging app. Photo credit: AFP