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Everyone has their basic beauty products for hair, makeup, and skin care. However, famous and influential beauty brands are dropping left and right these days – and you can’t help but be curious about brands created by famous hands.
People can say what they want about famous and influential beauty brands, but the fact is, a lot of them have quality products. As someone who often uses the Hydrating Curl Refresher from Gabrielle Union’s Flawless Hair Care Line and regularly refills Rihanna’s Fenty Beauty Pro Filt’r Foundation (shade 445 if you’re curious), I can attest to the products made. by celebrities. Not to mention, I’m really digging the Soft Pinch Liquid Blush for Selena Gomez’s new Rare Beauty line.
Even influencers who made their names on YouTube have made their way into the beauty space. One Size Beauty by Patrick Starrr is available from Sephora while Lunar Beauty by Manny MUA has a fan favorite lip gloss in its range. Not to mention, YouTuber Tati Westbrook launched her brand Tati Beauty with a textured neutral eyeshadow palette in 2019.
Plus, other famous beauty brands are on the way. In August, Alicia Keyes announced that she was launching a beauty brand with Elf Cosmetics. Even Jennifer Lopez has announced plans to launch JLo Beauty – and soon. Even Kim Kardashian’s makeup artist Mario Dedivanovic, aka Makeup by Mario, recently launched his cosmetics brand.
In case you forgot the number of celebrity beauty brands and influencers, here’s a reminder:
1. Fenty Beauty by Rihanna
Credit: Fenty Beauty
Rihanna caused a stir with Fenty Beauty, launching 40 shades of foundation upfront in 2017. The brand’s original foundation was the winner of the Allure Best of Beauty Readers’ Choice 2019.
2. The beauty of the model of Tracee Ellis Ross
Credit: Ulta Beauty
The Pattern Beauty line not only smells delicious, but is specially designed for natural curly hair with 3b-4c hair textures. The Pattern Hair Pick also won Allure’s Best of Beauty 2020 in the Hair Tools category. It’s honestly one of the strongest picks I’ve ever owned.
3. Florence By Mills by Millie Bobby Brown
Credit: Ulta Beauty
Small, yet powerful, Millie Bobby Brown’s brand showcases natural beauty. And while the “makeup, no makeup” look isn’t for everyone, this Zero Chill Face Mist is probably one of my favorite mists.
4. Huda Beauty by Huda Kattan
What started as a blog has grown into a huge beauty mark for influencer Huda Kattan. Huda Beauty was recently named the Most Popular Beauty Brand of 2020 by Cosmetify.
5. Rare Beauty by Selena Gomez
Newcomer to the beauty industry, Selena Gomez, caused a stir with her highly anticipated Rare Beauty makeup line. After trying the line for myself, I’m upset that I didn’t grab this “Inspire” shade from the Lip Souffle range.
6. Perfect by Gabrielle Union
After doing a thorough review of Flawless, this oil is one of my favorite products in the line. I use it to remove the twists, I’m going to use it with Defining Curl cream while putting my twists in or I use it when my ‘fro feels dry throughout the day.
7. Victoria Beckham Beauty
Credit: Violet Gray
If you shop the Victoria Beckham beauty line, you might find yourself splurging. With prices starting at $ 28, this line is just as chic as its Spice Girl name.
8. Iman Cosmetics
Credit: Iman Cosmetics
Model and icon Iman has designed a line of makeup designed for people of color. Offering cosmetics and daily routine products suitable for black and brown skin, Iman Cosmetics offers affordable yet effective products.
9. Kora Organics by Miranda Kerr
Credit: Kora Organics
Miranda Kerr’s clean and organic beauty line was launched in 2009, aimed at serving buyers of organic and natural products certified to detoxify, nourish and revitalize the skin. This creamy cleanser made InStyle Australia’s 101 Best Beauty Buys list of 2019.
10. Haus Labs by Lady Gaga
Haus Laboratories by Lady Gaga forces you to come out of your shell. The artist used that exact shade of pink from her brand’s Le Monster Matte lip liner in the “Stupid Love” video.
11. TPH by Taraji P. Henson
Not only is TPH made for all hair types, it has specific lines within the brand to help you sort out your hair needs quickly. I have personally tried the Scalp Care line, and it is one of my favorite product lines. What’s also great is the price – everything is under $ 15.
12. ProD.NA By Paris Hilton
Credit: Pro DNA
Paris Hilton’s skincare line is fully sold out on HSN, if that gives any indication of her state of health. The brand offers luxury skin care, from cleansers to serums and creams. Using GenoMatrix, an enzyme formulation, the ingredients in the products act as a set of anti-aging solutions.
13. Flower Beauty by Drew Barrymore
Credit: Flower Beauty
Drew Barrymore’s Flower Empire is ideal for those who like to play around with makeup that won’t cost an arm and a leg. Its cruelty-free line includes eye makeup, complexion and face products, lip products, and beauty tools for under $ 20.
14. Honest Beauty by Jessica Alba
Credit: Honest Company
The Honest Company was Jessica Alba’s way of creating products with ingredients that were safe for the whole family. Being “honest” and listing every ingredient, her home grooming, makeup, and skin care keeps you up to date with what you’re putting on your body.
15. Goop by Gweneth Paltrow
Credit: Credo Beauty
While Gwyneth Paltrow’s beauty brand Goop is crazy, the products have still sold out time and time again. The luxury wellness line begins with beauty from within, offering ingestible supplements, and ends with skincare products designed to address skin concerns.
16. Lauren Conrad Beauty By Lauren Conrad
Credit: Lauren Conrad Beauty
Lauren Conrad’s beauty mark is not for those who like to pack on powder. It’s for those looking for clean, environmentally friendly, ethically sourced and vegan products. Lauren Conrad Beauty focuses more on the small details of makeup. For now, the brand includes eyeliner, lipstick, lip gloss, cheek shade, and liquid highlighter.
17. Kylie Cosmetics By Kylie Jenner
The youngest of the KarJenner clan first took the beauty industry by storm with her lip kits. Since the brand’s release in 2014, Kylie Cosmetics has grown into eye shadows, foundation products and, of course, more lip kits.
18. KKW Beauty by Kim Kardashian
Older sister Kim Kardashian’s beauty brand is ideal for those with an “everyday glamor” makeup routine. The brand offers eye shadow palettes and lip and face products, but it has also branched out into body makeup as a new addition to the brand.
19. Kesha Rose Beauty by Kesha
Kesha launched her own beauty brand in 2020 in collaboration with HipDot. Right now, you can grab the entire Kesha Rose Beauty collection for under $ 100.
20. MDNA Skin by Madonna
Credit: MDNA Skin
MDNA is Madonna’s skin care brand – and it’s super luxury. The exclusive formulas used are derived from thermal water from Montecatini, Italy, according to the brand’s website. Not to mention that the tools are Japanese innovations, designed to recreate the skin care of a beautician.
21. Tati Beauty by Tati Westbrooks
Credit: Tati Beauty
Launched just over a year ago, Tati Westbrook has ditched her coordinating neutral eyeshadow palette and makeup applicator called Blendiful – which is said to be a makeup game changer for foundation luster.
22. One-size-fits-all beauty by Patrick Starrr
Beauty influencer Patrick Starrr recently dropped his beauty brand, One Size Beauty. While the brand started out with makeup remover, the brand has since grown into eye shadow and eyeliners.
23. Item Beauty by Addison Rae
Credit: Item Beauty
The second most followed TikTok star, Addison Rae is the co-founder of the new Gen Z-focused brand, Item Beauty. The brand offers a selection of gloss, eyebrow pencils, mascara, a powder and a bronzer / contour duo.
24. Baby Phat Beauty by Kimora Lee, Ming Lee and Aoki Lee Simmons
Credit: Baby Phat Beauty
One of the oldest brands in street style launched its beauty line, Baby Phat Beauty in September 2020. The brand offers three different collections to represent Kimora, Ming and Aoki with a body lotion, an illuminating body spray and a lip gloss.
If you liked this story, you can also enjoy an in-depth review of Gabrielle Union’s Amazon hair care line..
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