LONDON, March 2 (Reuters) – The entire Volvo car lineup will be fully electric by 2030, the Chinese company said on Tuesday, joining a growing number of automakers planning to phase out fossil fuel engines from here the end of this decade. .
“I’m totally convinced that no customer is going to really want to stick with a gasoline engine,” Volvo CEO Håkan Samuelsson told reporters when asked about future demand for electric vehicles. “We are convinced that an electric car is more attractive for customers.”
The Swedish automaker said 50% of its global sales are expected to be fully electric cars by 2025 and the other half will be hybrid models.
Owned by Hangzhou-based Zhejiang Geely Holding Group, Volvo has announced that it will launch a new family of electric cars in the coming years, all of which will be sold online only. Volvo will unveil its second all-electric model, the C40, later Tuesday.
Samuelsson said Volvo will include wireless upgrades and patches for its new electric models – an approach pioneered by electric car maker Tesla Inc.
Automakers are rushing to switch to zero-emission models as they face CO2 emissions targets in Europe and China, as well as impending bans in some countries on fossil-fuel vehicles.
Ford Motor Co last month said its lineup in Europe will be fully electric by 2030, while Tata Motors’ unit Jaguar Land Rover said its luxury brand Jaguar will be fully electric by 2025. and that the manufacturer was going to launch electric models of its entire range. by 2030.
And last November, luxury automaker Bentley, owned by Germany’s Volkswagen, said its models would all be electric by 2030.
Electrification is expensive for automakers, and as electric vehicles have fewer moving parts, employment in the automotive industry is expected to decline.
Last week, the head of Daimler AG’s DE> truck division said the switch to electricity would cost thousands of jobs at the company’s powertrain factories in Germany.
Volvo has said it will invest heavily in online sales channels to “drastically reduce” the complexity of its model lineup and provide customers with transparent pricing.
The automaker’s global network of 2,400 traditional dealers will remain open for service vehicles and helping customers place orders online.
Via volvocars.com, customers will be able to choose from a streamlined range of preconfigured electric Volvos for fast delivery – but they will still be able to order bespoke models. (Reporting by Nick Carey; editing by Barbara Lewis)