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Apple has reportedly considered launching its own cloud-based gaming service, similar to Nvidia’s GeForce Now and Google’s Stadia, with internal discussions of a device-based alternative to the Apple Arcade.
Cloud-gaming services provide a way for gamers to play games with a high level of graphics quality, rendering gameplay in the cloud and streaming live video to the user’s devices. It appears that at some point, Apple considered joining the list of companies providing user services.
In Sunday’s “Power On” newsletter for Bloomberg, Mark Gurman was asked if Apple was working on such a service. In response, Gurman suggested that Apple give it some thought, but didn’t complete the project.
Apple Arcade is “unique, relying on games that run on its device natively rather than from the cloud,” writes Gurman, highlighting the main differentiator of Apple’s all-you-can-eat game service over other game services. in the cloud.
While Microsoft, Nvidia, Google, and others use cloud gaming to provide “support for a wider range of games” due to handling graphics processing on behalf of the host device, it doesn’t is not quite a level playing field. Although Apple Arcade games are available in the App Store, Apple’s policies do hamper the operation of services in typical pay-per-view fashion in the App Store itself.
To work around this problem, some services take advantage of Safari hooks to effectively offer the same service through the browser, bypassing the restrictions of the App Store.
Even taking into account Apple’s preference for on-device processing over cloud-based streaming, Gurman still offers hope that a service could possibly be launched at a later date. “The company has discussed internally in the past the prospects of launching such a service, I was told,” writes Gurman.