As expected, Apple Podcasts officially launched Apple Podcast subscriptions, giving content creators and podcasters the option of receiving support through monthly subscriptions from their fans and listeners.
Apple announced the new service at its April event, and ultimately planned to launch it shortly thereafter. The company has however decided to delay its launch to ensure that the “best experience” is offered. Now listeners can decide to purchase a monthly subscription to their favorite show and in doing so, enjoy an ad-free listening experience with bonus content.
All subscriptions made through the platform are subject to Apple’s 30% commission rule, which means creators only get 70% of the subscriptions that users pay. Also, if users subscribe to a podcast but want to use a third-party podcast client, the benefits of the purchase are not available. Apple Podcast subscriptions also include the ability for podcast creators and users to create channels, which are a collection of different shows on one page.